investor-pitch-deck
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name: investor-pitch-deck
description: "Build the narrative and slide structure for an investor pitch deck. Use when asked to create a pitch deck, investor presentation, fundraising deck, or startup pitch. Produces a slide-by-slide structure with narrative beats, key messages, and what each slide must prove to an investor."
Investor Pitch Deck Skill
Builds the complete narrative and slide structure for an investor pitch deck — focused on what investors need to see, not what founders want to show.
Required Inputs
- Company name and one-line description
- Stage (Pre-seed / Seed / Series A / Series B)
- Ask (how much raising and what for)
- Key metrics (revenue, growth, users, retention)
- Target investors (generalist / sector-specific / angels)
- Deck length (10 / 12 / 15 slides)
Output Structure
For each slide:
- What this slide must prove (the investor question it answers)
- Content guidance (specific, not generic)
- Common mistake to avoid
Slide 1: Cover — Proves you can say what you do in one sentence.
Slide 2: Problem — Proves the problem is real, painful, and large. Lead with the human problem, not market size.
Slide 3: Solution — Proves your solution is meaningfully better. Focus on outcome, not features.
Slide 4: Product — Proves this is real and works. Show the actual product.
Slide 5: Traction — Proves people want this. Show retention and revenue, not signups.
Slide 6: Market — Proves the market is large enough. Use bottoms-up TAM where possible.
Slide 7: Business Model — Proves you understand unit economics. Include CAC and LTV.
Slide 8: Go-To-Market — Proves you can acquire customers efficiently. Focus on what is actually working.
Slide 9: Competition — Proves you understand the landscape. Never say "no competitors."
Slide 10: Team — Proves this team can execute this opportunity. One sentence per person, specific.
Slide 11: Financials — Proves you understand your business. Show assumptions, not just projections.
Slide 12: The Ask — Proves you know exactly what you need. Specific use of funds and 18-month milestones.
Narrative Principles
- Every slide answers one investor question
- Investors decide go/no-go on slides 1-5 — front-load evidence
- Keep to 10-12 slides for a first meeting
Quality Checks
- Each slide answers one specific investor question
- Slides 1-5 front-load the strongest evidence
- Traction slide shows retention and revenue, not just signups
- Competition slide does not say "no competitors"
- Ask slide specifies use of funds and 18-month milestones
- TAM is bottoms-up where possible
Anti-Patterns
- Do not include a "no real competitors" slide — every company has competition and investors will discount founders who claim otherwise
- Do not use a top-down TAM calculation without a bottoms-up validation — investors distrust pure top-down market sizing
- Do not leave the ask vague — specify the amount, use of funds, and 18-month milestones the funding enables
- Do not let traction slides show vanity metrics — focus on revenue, retention, and growth rate over downloads and signups
- Do not bury the problem slide — investors must understand and feel the pain before they care about the solution
Example Trigger Phrases
- "Build a pitch deck structure for [company]"
- "Help me structure my Series A deck"
- "What slides should my investor pitch have?"